Attention male cooks: New food Web site launched for men
Posted by RitaR on March 12th, 2010|
By Rita R. Robison, Consumer Specialist, Blogging at The Survive and Thrive Boomer Guide Men need their own food forum that appeals to their interests and tastes, says the Seattle-based Allrecipes.com in its launching of ManTestedRecipes.com. The social site dedicated to male cooks is a virtual “man-cave” where men can talk about food; rate, review, and comment on recipes; voice their opinion about cooking methods; and find recipes, says Allrecipes.com in an announcement about the new Web site. Men also can post photos, tag, friend, follow, and post to another’s “fridge,” which is similar to posting on someone’s Facebook wall. The site will feature information about new products because research indicated men were more interested in learning about new gadgets, tools, and techniques than seeing images of other men or women on the site. Allrecipes’ research also showed that 70 percent of men were more interested in visiting a men’s food site than a general food site. Other statistics about men cooks revealed in the research are:
Allrecipes is the top Internet food site with more than 365 million annual visits from readers who share food ideas through recipes, reviews, photos, profiles, blogs, and meal ideas. Popularity: 1% [?] |
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